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Virtual Equality School for Men

Spain - Municipality of Málaga

Virtual Equality School for Men

The Equality School for Men was developed in cooperation with La Caixa Foundation. It is a policy of active intervention specifically addressed to men, designed in a general framework of equality promotion measures with the objective to directly act on male citizens. It is a Virtual Interactive Platform for men (above all political and manager staff of the City Hall).
Winner of the 2nd prize for quality – section “Good Practices”

The objectives of the practice was:
Directly acting with men through measures for defeating the “male resistence to the change”

• identifing values, actitudes and situations which make more difficult the adoption of real equality its practice in the male citizens.
• Obtaining the creation of a critical mass of men involved in the process for equality questioning traditional masculity and putting in place more equal models, also as examples for the other men.

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